September 25,2018
Today I met with Benjamin, who showed me about Digital Imaging. He was working on editing photos for a client with selling yard products. He was using images that Kreber shot offsite for these lawn products. He was photoshopping and editing light. Some of the products that were shot were Roundup and weed killer. By editing photos, he was able to make the grass brighter and the light, appear lighter. He could blur out imperfections in the photo and in the background to bring the actual product to a more focal point. He was able to flip certain parts of the photo to edit as well. It was interesting to see all of the images corrected behind the scenes. I didn't realize that much effort went into making a perfect shot. September 26, 2018 Today when I got to Kreber, Melissa had some other things going on so she put me in touch with Abigail, who is an Art Director. She is part of the team that's working on the new website launch. Today she was showing me pictures she was editing from our photoshoot last week. I was able to see examples of cropping and color correcting of these shots. These images were focused on the fall and Halloween items that are relevant now. There will be future photoshoots with a holiday theme that I will get to participate in, in the future. I also met and spoke with Gabriel today who is a copywriter at Kreber. I look forward to working more in depth with her in future visits. September 27, 2018 Today when I got to Kreber I met with Deanne. Yesterday she was out of town at a meeting with Club Car, one of their clients. Today she got back and shared with me all the power points the company proposed to Club Car with new ideas and how they were going to further their project together. The presentation included new ideas to sell their products, potential revenue they will make and a calendar timeline of the events to occur.
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AuthorAlly Speaks Archives
January 2019
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